Gene Frantz
TI Principal Fellow and Business Development Manager, DSP

In my last blog, I wrote about the trend for application designers to create new products on existing SoC platforms like TI’s DaVinci technology. While this seems to turn the supply/demand paradigm on its head, the opposite is true. Let me give you a couple examples.

Read more…

Gene Frantz
TI Principal Fellow and Business Development Manager, DSP

Are applications driving architecture design, or are architecture designs driving applications? Seems like a heretical chicken-and-egg question from a business standpoint. Our customers design applications, therefore their needs are paramount and our architectures should address those needs – they demand we supply: business 101.

Read more…

EPISODE #6 - Joe Rigazio and Forward Concepts market expert Will Straus discuss the DSP market. Topics includes notes on overall market potential, hot applications and how vendors can meet market demands. Joe and Will will muse on what will be the next DSP market.